Sales and Marketing

Insights on Branding and Marketing (2022)

Insights on Branding and Marketing (2022)

On 16 August 2022, Advisory hosted Discover+: Branding & Marketing, the 62nd edition of the Discovery+ series. Attendees included students at various levels of education with a desire to know the different career paths in the Marketing & Branding industry

Conversations with Leonard Koh

Conversations with Leonard Koh

Leonard Koh is the General Manager – Conversion & Accessories Marketing at Toyota Motor Asia Pacific. In this article, he shares his career journey in Toyota, his advice for youths interested in joining his profession, and his thoughts on the industry.

Conversations with Kenneth Tan

Conversations with Kenneth Tan

Kenneth Tan is a Marketing Category Manager in DBS Bank, where he leads the marketing procurement team to liaise with advertisers, publishers and event organisers. Before this, he has over 10 years of experience in the marketing and procurement sector in Schlumberger and PropNex.

Insights on International Market Development

Insights on International Market Development

Experiences on working abroad, the challenges of the international market development role, and emerging sectors for international market development were some of the topics discussed in this edition of Discover+.

Conversations with Andrew Ng

Conversations with Andrew Ng

Andrew Ng is a Global Marketing Manager with SABIC Asia Pacific. In this article, Andrew shares his career journey in the petrochemical industry, his thoughts on the future of the industry, and what it takes for others to join his profession.

Conversations with Josephine Tan

Conversations with Josephine Tan

Josephine Tan is the Solution Services Director for Digital Platforms, Global Technology at McDonald’s. Having had experience in digital product, marketing and technology, she prides herself in her ability to adapt and lead her team with empathy.

Conversations with Ahmed Amer

Conversations with Ahmed Amer

Ahmed Amer is a Senior Product Manager at Rakuten AdTech division, where he leads the expansion of AdTech platforms for external text, display, and shopping Ads integrations that allow Marketers and Merchants to advertise with publishers

Conversations with Christopher Tan

Conversations with Christopher Tan

Christopher Tan is the Global Partner Revenue Acceleration Director of Intel in the Asia Pacific and Japan (APJ) regions.

Conversations with Angela Fong

Conversations with Angela Fong

Angela Fong is the Head of Commercial, Fresh at 7-Eleven Singapore, Dairy Farm Group, where some of her responsibilities include creating and launching new food products.

Reflections with Robin Goh

Reflections with Robin Goh

Robin Goh is the Group Chief Brand and Communications Officer at SingPost. Robin steers SingPost’s corporate communications, content strategy, advertising, and manages the brand perception of the company.